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Simple Frameworks That Drive Commercial Success

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the perfect pitch

About The Perfect Pitch

The Opportunity

Whether you're a business development executive looking to build your brand, an agency executive looking to win clients or an entrepreneur looking to attract investors, great pitching skills are the most important part of your tool set!

The Development

As part of our comprehensive suite of e-learning videos covering all the key skills in the marketing and sales industry, The Perfect Pitch is a great place to get started in sales.

You can find out more details in the sidebar, but it you're hungry just dive in and try it out!

An Introduction to The Perfect Pitch

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The Perfect Pitch Video Samples

Part I - First Principles

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Take a good look at where you are now and where you want to get to! Your success will build on strong foundations, and that means starting with the right attitude and understanding where you need to get to.

A Winning Attitude

Understanding the Process

This series of videos has a workshop that helps you apply the principles in real life situations.

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Setting Core Targets

Prioritising Customers

Part II - Preparation

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Now that you know where you're going, we can start to look at the preparatory work you need to do to strengthen your pitch before you reach out to your first clients.

A Moment of Clarity

Identifying Decision Makers

We know that the biggest priority in business after generating great ideas is to get customers in through the door.

Not only are customers the lifeblood of the company, but in the long term we will be building our products and services around them, and we cannot do that if we are not talking!


This series is about giving you the skills and knowledge to make that happen.

We will teach you about attitudes and approaches, targets and priorities, customers and their motivation.

We will teach you simple ideas that will help you present ideas well, discuss and overcome challenges, negotiate great deals and service, service, service.


But more than anything, we will teach you how to have the confidence of your convictions, and the actions to match your words.

So sign up, sign on and get involved!

More About The Series

Answering Hidden Questions

Anticipating Challenges

Getting the Right Mindset

Part III - Engaging


Learn the key skills necessary to engage with your clients. Understand what motivates them, how to kick start a conversation, and how to trigger those insights that show your product in its best light.


Part IV - Pitching


Understand the conversational structures that create a coherent and persuasive message and allow you to respond positively to client needs and accommodate their concerns.


Part V - Converting


Learn how to bring up the investment opportunities, craft your proposal, and create incentives for buying that will keep both your client and your company happy.


Part VI - Managing


Design a long term plan to extend your skills across a broad and diverse client base, and ensure that you manage your time effectively to maximise your efforts where the return is greatest.


Part VII - Developing


Set yourself an overall career structure, and create a series of stepping stones that will take you to a leadership role within the organisation, and respect and credibility within your industry.