Mutiny's 'Create' suite of services provides an end to end multilingual video learning solution to help inspire, inform and educate modern diverse, global workforces.
Mutiny manage both risks and costs through entry level senior management interviews, internal communications, and ultimately a comprehensive e-learning platform.
Mutiny's 'Transform' suite of services provide a comprehensive solution to talent development through the creation of an overall learning framework.
We fine tune structures, roles and responsibilities, and the organisation and performance management of teams to focus on the delivery of long term objectives.
Mutiny Fast Track Workshops
Professional Skills That Drive Commercial Success
Get Going Now - Ask for Workshop Details
We recognise that creating a great product, designing a great solution, building a fantastic company and delivering world class services are all wasted unless we learn the skills to take it to market.
Great marketing skills are both a talent and a skill. We help the world's greatest practitioners learn how to understand their customer, research the opportunities, create effective messages and find ways to drive revenue.
This workshop is a masterclass in execution, all delivered within a simple framework and supported easy steps to ensure you the greatest chance of success.
Based on the world famous Kellogg School of Management Marketing Curriculum, the marketing skills workshop is second to none in the industry.
It leverages our work teaching MBAs in Marketing to some of the region's greatest business practitioners with the Institute of Management Education from Europe
We have designed it to help you take your professional capability to the next level, helping you to write your own passport to future success.
The Marketing Skills
Nick Fawbert is an experienced, flexible, results oriented media and marketing strategist with over 25 years industry experience.
9am to 5pm
Available on request
Maximum 20 persons
We make Marketing capability exciting and accessible by leveraging concepts like Lean Start-Up to introduce ideas on customer and product research, business planning and branding.
We will explore how your business success will revolve around meeting customer needs, how to define these, and how to set up relationship management systems to build a community of satisfied high spending regular customers.
We will look at how keeping up with the market and competitors will help you create pricing strategies that work.
And finally we will look at how you establish channels to market, create core messages and track and optimise their performance to get the business running like a well-oiled machine.
The Fast Track Workshop format was designed with regional audiences in mind.
They deliver intensive workshop experiences that provide delegates with the insights, skills and approaches to take what they have learned directly back to the workplace and apply to their everyday roles. They include:
Tasks and challenges
Our objective is to deliver key capability that will have an instant impact on commercial growth.
This course is designed by media and marketing practitioners with over 25 years industry experience in Asia, Europe and the US. It is perfect for:
Young career professionals looking to take a first step into the Marketing industry.
Marketing talent developing strategies, resources and assets
Agency talent working in strategy development on behalf of clients
Publisher talent looking to develop marketing solutions for brands
Technology talent looking to develop tool and solutions for brand marketing
Entrepreneurs looking to develop world class strategies to drive their own business success
We deliver results by helping you build out your own business concept, so by the end of the day you have a full go-to-market strategy for either your own or your client’s business that will compete with the best in the world.
So if this is you, and if you share our joy in creating the world class companies and marketing campaigns that become invaluable assets for the future, then sign up, sign on, and let’s get started!
The Introduction to Marketing Workshop is based upon the world famous Kellogg School of Management Marketing Curriculum. It blends this with simple frameworks like Lean Start-Up to provide inspiring, accessible approaches that can deliver instant solutions to complex business challenges.
Marketing Frameworks: established marketing models like th 7Ps and the 7Cs
Lean Start-Up: modern business thinking to deliver simple professional solutions
Marketing Strategy: growth hacking and demand management
Establishing Customer Relationships: research, insights, value, satisfaction and loyalty
The Customer Journey: motivation and the route to purchase
Building Brands: identity, competition and brand positioning
Pricing Strategy: references, policies, sensitivity and discounting
Channel Planning: value chains, adding value and management
Communications: models, media and messaging
The Digital Revolution: responding to a changing environment
Mutiny provide a complete suite of 20 short form online videos to support
this workshop. They comprise all of the key components of the course
in easy to consume bite size pieces.
The ensure both you or your team will have a constant source
of reference as you develop long term skills and capability.
Direct invoicing with secure online credit card or PayPal payments
Venue for public events, speaker fee and online access as appropriate
Bring all you need - a pen and paper or your own device
S$499 per person
20% off for groups of 5 or more
+65 9853 0051